I’m Presenting at the Library Marketing and Communications Conference in November!

Purple box with hashtag #LMCC18 inside

I’m pretty excited to report that Stephanie Petruso (of Anne Arundel County Public Library) and I will be presenting a session on Building Strong Social Media Communications Teams at this year’s Library Marketing and Communications Conference, which takes place November 14-15 in St. Louis. Our session description is: As social media becomes a ubiquitous form […]

Meetup and Libraries – 2017 Update

A few weeks ago, I received a comment on a 2013 post, in which I described exploring Meetup to promote a library program called Book Dating. Deb Kauffman wrote, “Hi! I was wondering how successful using Meetup was for your event? I clicked the link above to see your Meetup page and it said it […]

Why Tweets on Your Library Twitter Account Need Context

As libraries, we tweet about so many different things: books, craft programs, website features, author events, maker workshops, and much more. In fact, my library’s twitter account uses the description, “Library, Literary & Local stuff” to warn folks about the breadth of our tweets. But while our followers expect tweets about a wide variety of […]

Internet Librarian 2015 – Sessions Sneak Peek

In 2 weeks I head to the Internet Librarian conference in Monterrey CA, so I’ve been getting my slides ready. This will be my first IL conference and I’m excited to meet West Coast folks who don’t travel East to Computers in Libraries – especial if you want to talk about libraries and social media […]

Computers in Libraries 2015 – Panel Discussion

The annual Computers in Libraries conference starts next Monday in Washington DC, and on Tuesday I’m leading a panel discussion on “Social Media & Community Engagement.” The description is: “A strong online community can help strengthen a library‚Äôs in-person community and contribute to community resilience in times of stress. But how do you develop this? […]

Short Video on Design Thinking

I didn’t do the production on this, but I did write the script and created a lot of the graphics. As a follow up, the Washington Post recently wrote an article about the programs that have come out of this Design Thinking process.

Respect the Book Drop, or How a 13 Year Old Taught Me to Make Vines

In January I started asking my friend’s 13 year old about Vine. I have a Vine account, but I hadn’t played with it much, or gotten very far yet in thinking about how the Library might use it. So I asked Spencer to show me who he follows, and the videos he makes. Looking at […]

New PSA Video for Lynda.com

Kate, our College and Career librarian, does a great job of making the product sound awesome:   We filmed at the Central Library’s 2nd floor Help Desk, using the field kit from Arlington Independent Media (AIM). This was the first time we’d filmed against such a complicated background, and I kind of love the way […]

Hashtags 101, or the rant I’ve been holding in all year…

CNN’s December 2013 article “Be Gone Selfie! And Take Twerking with You!” set off my pet peeve about hashtag abuse. While the CNN article is about the over-use of certain new words, not hashtags, it reminded me how frustrated I get when hashtags are misunderstood, misused and generally abused. What’s a hashtag? In practical terms, […]

Art in the Library: Reducing Reflections in Exhibit Photos

One of my Branch Managers has a beautiful gallery space in the lobby of her library, but it’s difficult to photograph work on display there because the whole front of the space is glass and windows. Side-view photos of the full exhibit space work just fine: But if you try to take a photo of […]